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Pura Raza Espanola (PRE) as Investments
P.R.E. Horses: the Perfect "Touchable" Investments
by Kim Shogren. Added 12/12/07.
At
a recent company holiday party, several co-workers were discussing investment
opportunities. The discussion eventually led to horses as “touchable
investments,” particularly the future of the Andalusian breed as the “crème de
la crème” for the lucrative competitive Dressage market. As a fairly new equine
enthusiast and owner of several investment horses, I naturally gave a
perspective that non-equine investors could relate to.
I was careful to state that buyers should have the understanding that there is
no “safe” investment in terms of return on investment (ROI) within the equine
world. All sorts of “what ifs” can happen to the horse itself, not to mention
external economic factors that of course cannot be helped. I recommended that
preparation of those challenges would include the educated prospecting of
correct “investment” horses, maintaining insurance levels and forecasting of
trends.
Following that gathering, I received several serious inquiries requesting
guidance into our beloved breed from an investment point of view (POV). At this
point, I defer to the saying that it’s easier to spend someone else’s money than
to spend your own. It’s that very statement that I had the most challenges with
when giving recommendations.
Knowing what I know now, through the school of hard knocks in my own equine
endeavors, I would of course advise anyone interested in the Andalusian horse to
purchase quality PRE stock with proper paperwork in tact. To take that one step
further, I would advise against the “bargain” deals that are often advertised.
Though I am sure that there are exceptions, more often than not, there are
hidden “catches” that make these horses more risky investments.
Investments should be looked at through long term lenses. With the initial
investment of “quality” PRE foals in the price range of $12k - $15k, investors
would be waiting for at least three to four years before seeing any ROI on the
sales of stock produced from the initial investment on fillies. However, with
the proper breeding plans, the sales of two foals could easily pay back for the
mare and then some!
That’s great advice for those investors who have the disposable funds readily
available to spend and are willing to wait. However, is there room in the market
for potential enthusiasts/investors who can’t afford the initial investment on a
PRE foal? Are there stepping stones along the way so that investors can take
baby steps? Are bank loans a viable means to pay for the best stock available?
Are there mentors/services available to assist novice investors in making
purchases?
In this four part series focusing on Andalusians as an investment, those
particular frequently asked questions will be addressed.
About the
author:
Kimberly Shogren has been a practicing marketing strategy specialist in equine
acquisitions and sales for the past eight years. She is also the managing
partner for Vintage Andalusian Farm, specializing in the promotion of top
quality black PRE Andalusians.
For more articles on Andalusians, please visit our sister website
Spanish Vision Farm.
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